Summary
Drive and implement a successful Awareness Building & Early Market Access Shaping framework adopting a cross-functional approach including, Value & Access, Medical Affairs and Therapeutic Area (TA).
Lead and oversee activities of RWE (Real World Evidence) and Patient-Centered Outcomes (PCO) generation as well as the communicate of this evidence.
Drive the RWE and PCO capability building at a local level.
About the Role
Major Accountabilities
• Lead the New Products & RWE team to achieving highest standards of operational excellence in Value & Access.
• Develop the team and individuals, to realize their maximum performance and potential and encourage to think and do things differently to pioneer new ways of delivering the results to maximize impact.
• Establish a New Products governance at local level, deliver an Integrated Product Asset Strategy and resource allocation, aligned with Country Leadership Team decisions and global strategies.
• Ensure accurate qualitative and quantitative input into Budget and Strategic Planning, including a deep understanding of the competitive landscape.
• Accountable for the cross-functional evaluation of product assets prioritization, healthcare system readiness, data strategy and customer needs pertaining to therapeutic areas of concern, developing and execution on actionable strategies and plans to address pain points and data gaps identified.
• Drive cross-collaboration to deploying of strategies for Awareness Building (e.g., Create awareness around disease, Engage with patient groups, Initiate payer awareness building
• Mobilize KOLs) & Early Market Access Shaping (e.g., Establish reimbursement plans
• Stakeholder mapping, Early HCS and authorities’ engagement).
• Closely work in collaboration HE&OR and Medical Affairs in data generation projects and produce deliverables to close specific data gaps for successful reimbursement/HTA and launch.
• Co-create a path with payers to mitigate access barriers and data gaps and
determine key patient and economic outcomes required.
• Anticipate the challenges and the requirements of the different HCS stakeholders and
bring innovative solutions to fill the gaps and public health needs.
• Identify access models that offers unique opportunities to meet access challenges by
providing payers a more affordable option and Novartis guaranteed revenues.
• Identify new approaches to address implementation challenges, including integrating
these new access models into traditional pricing, reimbursement, and health
technology assessment processes.
• Lead and shape the integrated evidence planning approach on Real World Evidence
and Patient-Centered Outcomes (PCO).
• Identify evidence gaps (early assets, pipeline, portfolio) and provide early input to
support reimbursement and access strategy.
• Drive tactical execution of RWE plans for both early pipeline products and strategic
brands.
• Establish partnerships with multiple stakeholders in the health care system to create
access to relevant health data and databases for insights and evidence generation
(including but not limited to HCPs, authorities, insurances, and Societies)
• Build local Real World evidence generation capability and expertise.
• Build an internal global-regional-local network to share best practices.
• Establish and maintain a strong professional network with stakeholders.
• Interact with others in a positive and constructive way, being open to diversity and
aligned with corporate guidelines, in order to guarantee Novartis has a working
environment free from all forms of discrimination and harassment as well as
contributing to a positive and inclusive working environment.
• Work within Integrity and Compliance policies and ensure those around him/her do
the same, complying with job Excellence Standards to contribute to the alignment
with Novartis Global procedures and objectives.
Additional Specifications
Key Performance Indicators (KPIs)
• Quality and capacity to establish a network with key national stakeholders who are
important for advocating new Access Models.
• Capacity to identify opportunities and translate these into effective access pilots
• Feedback from internal and external stakeholders
• Recognition of effective collaboration
• Evidence of out-of-box thinking & entrepreneurial spirit
Ideal Background
Education & Qualifications
• University degree in Business Administration, Health Economics, Health Management,
Science or health care related
• Develop strong partnerships, capability building with internal stakeholders in a crossfunctional
framework to meet product needs.
• Solid understanding of the healthcare system.
• A positive and proactive mindset about developing new methods of RWE generation.
Languages
• Local language
• Fluent in English
Experiences and requirements
• Proven solid experience in market access (Min. of 5 years).
• Deep understanding of Portuguese health environment, including pricing and
reimbursement processes and experience in interactions with reimbursement agencies
or other healthcare decision makers.
• People management experience is an advantage.
• Proven track record of introducing transformative market strategies and innovative
access solutions, with an agile way of working mindset.
• Strong stakeholder management experience with efficient negotiations and
communication skills.
• Proven ability to lead in a matrix environment.
• Demonstrated success in ability to develop trust-based relationships with key
stakeholders.
Technical / Functional Skills & Knowledge
• Excellent understanding of pharmacoeconomic models
• Proficient in real world evidence methodologies
• Sustained patient access strategy
• Priority setting
• Agile way of working mindset
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